But, precisely WHERE are you?
Wouldn't you like to see precisely where your company is in the landscape of activities and with respect to new developments in our industry?
Knowing the position you occupy in your industry makes it easier to find those around you with whom you may have shared interests. It is also necessary when planning your next strategic move.
From within your company, your focus of attention is changing, it is certainly evolving over time. Sometimes this narrow focus on the operational issues of your company obscures your "vision." For this reason, consultants and analysts are essential to understanding the ecosystem in which companies are operating.
We have prepared industry landscapes and are continually monitoring and adjusting our view of your world.
Important Upcoming Events
Meeting with people and dicussing trends assists in finding your place in the industry and in understanding where you should be going in the future.
One of our industry development services is to design and conduct industry gatherings. We also attend meetings and events organized by third parties.
SenseCam 2010
PEREY Research & Consulting will attend the SenseCam event in Dublin, Ireland on September 16-17, 2010. This is the second annual meeting of an inter-disciplinary mix of researchers, clinicians and practitioners all with an interest in visual lifelogging and its applications.
The TechCrunch Disrupt event will be held in San Francisco, California. We will be participating in the global launch of an exciting new mobile service.
Further information about the new service is under embargo until the event.
Conference and Exhibition
The ICT2010 event will be in Brussels, Belgium on September 27-29, 2010. This is an
important meeting for those who are interested in European Commission research
initiatives and learning more about the Work Programme for 2011-2012.
International Workshop on AR Standards
PEREY Research & Consulting is assisting in the organization of the International Workshop on AR Standards which will take place immediately prior to ISMAR2010, on October 11-12, 2010 in Seoul, Korea.
This event is open to all companies, researchers and contributors from any institution who wish to move forward on the development of specifications which can become international standards.
Contributions to this meeting, in the form of papers, must be submitted on or before September 13, 2010. To register to participate in this meeting, please complete this form.
Conference, Workshops and Exhibition
PEREY Research & Consluting is collaborating with general conference co-chairs and other volunteers to make ISMAR, the annual meeting of the International Society of Mixed and Augmented Reality, an enormous success in 2010.
The focus of Christine Perey's contributions to this event will be in the area of Mobile Augmented and Mixed Reality for consumer applications.
ISMAR 2010 will take place October 13-16, 2010 at the COEX in Seoul, Korea.
On the first day of ISMAR 2010, October 13, 2010, we will conduct the Mobile AR Summit at ISMAR2010. This event will begin with setting the context: What is the status of commercial Mobile AR in 2010? Then, the workshop participants will take part in discussion groups focusing on the technical and business aspects of providing mobile AR to consumers. A special session on Mobile AR content publishing and management will feature invited speakers. The final third of the workshop will focus on the future of commercial AR applications and services for mobile network subscribers.
More information about participating in this workshop is available here.
ICMI-MLMI 2010
The aim of ICMI-MLMI 2010 is to further scientific research within the broad field of multimodal interaction, methods, and systems, focusing on major trends and challenges, and working towards identifying a roadmap for future research and commercial success.
PEREY Research & Consluting will attend ICMI-MLMI 2010 which will be held in Beijing, November 8-12, 2010.
Content
Mobile Social Networking
The second edition of the Mobile Social Networking report is available from Informa Telecoms
& Media. It is the deepest analysis of the segment to date. It looks at all current trends across
all communiities. The new report features 13 country profiles (and "rest of region" analyses)
which dig into why different mobile community strategies are needed for different countries
and regions. It's NOT just a question of the language!
This report examines:
- new technology strategies and business models,
- the effects of the "mobilization" of the largest Web
communiities on existing and new smaller communities, - emergence of industry standards and Application Interfaces, and
- the strategies of mobile network operators.
Mobile Augmented Reality in Retail and Commerce
Commerce is one of the oldest and one of the most universal activities of the human species. Since the birth of civilization, people have been engaging in trade for survival and profit. Technology has continuously improved critical points and processes in the chain between raw materials and customer satisfaction. Now, one of the newest forms of converged technology, Augmented Reality, is ready to be applied in a variety of ways to assist businesses and consumers. Read more...
Mobile Augmented Reality in Publishing
The uses of Augmented Reality in combination with print are virtually endless.
We have been studying the opportunities, the tools and the examples to date.
Read more...
Recent Events
Federated Social Web Summit
This invitation-only event was held on July 18, 2010 in Portland, Oregon for those working on building the federated social Web. This means building upon open Web protocols that allow for various Web projects to interoperate.
On June 30, 2010 there were several important announcements for AR developers made at this Qualcomm-hosted conference in San Diego, California.
An SDK and platform for mobile AR will be available for developers in Fall 2010, and a developer challenge offering $200,000 in awards and prizes for best applications.
Media coverage was extensive, including features on BusinessWeek, EETimes, and
ReadWriteWeb.
Most of the information about the program remains to be revealed.
This web site is a good place to monitor developments.
Augmented Reality and the Web
Christine Perey was co-chair of the first W3C workshop on Augmented Reality and the Web on June 15-16, 2010.
This was an important event for all those who seek to better understand the evolution of the Web in response to the introduction and adoption of Augmented Reality.
The opening presentation is available here.
The final agenda for the workshop is available on the W3C Web site, as are the list of attendees, the list of papers and the official report of the workshop, including the call to action by participants.
The W3C workshop was held just prior to the Mobile 2.0 Europe conference also in Barcelona, Spain on June 17, 2010.
This event in Santa Clara on June 2 and 3, 2010 brought together nearly 300 people from the industry to develop partnerships and expand the business of AR.
We attended the Lift event on May 5-7, 2010 in Geneva, Switzerland.
Another in the exciting series of DevCamps for Augmented Reality enthusiasts and beginners, this event was organized by empea, a Web services creative agency. As it is an "unconference" the program and session topics were not defined in advance of the meeting.
It was held on April 23-24, 2010 in Berlin, Germany.
We spoke at The Augmented Reality Conference. This event was held in the
San Francisco Airport Mariott on April 21, 2010. It was co-located with the
Emerging Communications (eComm) America 2010 conference.
We collaborated with volunteers to organize this special unconference for all those who are interested developing their skills with AR tools and learning more about the future of Augmented Reality. This was also the first meeting of the Swiss Augmented Reality Meetup Group.
The AR DevCamp Zurich meeting was hosted by IBM at the IBM Forum in Zurich. Read more...
The outcomes of the AR DevCamp Zurich event may be found on this page.
We participated in this important event to assist publishers in getting up to speed with Augmented Reality.
The Tools of Change session about Augmented Reality took place February 24, 2010 in New York, New York. Read more...
Boonsri Dickinson shot this video interview with Christine at TOC:
Summit 1PM to 5PM Showcase at 5 PM
February 17, 2010
Organized by Vodafone, and
PEREY Research & Consulting
@Mobile World Congress 2010
We collaborated with Vodafone Research & Development to organize this participatory meeting. We co-chaired an exciting afternoon of discussions of 65 stakeholders about mobile AR challenges and opportunities, fostering industry-wide collaboration.
The four position papers we contributed to the Mobile AR Summit:
- Clouds on the Horizon? Mobile AR Risks and Obstacles published Feb 9, 2010
- Cross-Platform AR published Feb 9, 2010
- Where's the Money? Mobile AR Revenue Streams published Feb 9, 2010
- What Will Work Where When? published Feb 9, 2010
The Mobile Augmented Reality Summit took place on February 17, 2010 in Barcelona, Spain. Read more...
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